Privacy Policy

1. Introduction

At Shipherd Ltd. ("Shipherd," "we," "us," or "our"), we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, and share your information when you use our platform, website, and services (collectively, the "Services").

By using our Services, you agree to the collection, use, and sharing of your information as described in this Privacy Policy. If you do not agree with our policies and practices, please do not use our Services.

2. Information We Collect

We collect several types of information from and about users of our Services, including:

• Personal Information: Information that identifies you as an individual or relates to an identifiable person, such as name, email address, telephone number, and company information.
• Business Information: Information related to your e-commerce operations, such as order data, shipping information, and customer communication preferences.
• Usage Data: Information about how you use our Services, including IP address, browser type, operating system, referring URLs, access times, and pages viewed.
• Cookie Data: Information collected through cookies and similar technologies that help us understand how users interact with our Services.

3. How We Use Your Information

We use your information for various purposes, including to:

• Provide, maintain, and improve our Services
• Process and complete transactions
• Send you technical notices, updates, security alerts, and support messages
• Respond to your comments, questions, and customer service requests
• Communicate with you about products, services, offers, and events
• Monitor and analyze trends, usage, and activities in connection with our Services
• Detect, investigate, and prevent fraudulent transactions and other illegal activities
• Personalize and improve your experience with our Services

4. How We Share Your Information

We may share your information in the following circumstances:

• With Service Providers: We may share your information with third-party vendors, consultants, and other service providers who perform services on our behalf.
• For Legal Reasons: We may share your information if we believe it is necessary to comply with a legal obligation, protect our rights or property, prevent fraud, or in connection with a merger, acquisition, or sale of assets.
• With Your Consent: We may share your information with your consent or at your direction.

We do not sell your personal information to third parties.

5. Data Security

We have implemented appropriate technical and organizational measures to secure your personal information from accidental loss and from unauthorized access, use, alteration, and disclosure. However, the transmission of information via the internet is not completely secure. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted to our Services.

6. Cookies and Similar Technologies

We use cookies and similar technologies to collect information about your browsing activities and to distinguish you from other users of our Services. This helps us provide you with a good experience when you browse our Services and allows us to improve our Services. You can set your browser to refuse all or some browser cookies, or to alert you when cookies are being sent. If you disable or refuse cookies, please note that some parts of our Services may be inaccessible or not function properly.

7. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information, including:

• Access to your personal information
• Correction of inaccurate or incomplete information
• Deletion of your personal information
• Restriction of processing of your personal information
• Data portability
• Objection to processing of your personal information

To exercise any of these rights, please contact us using the information provided in the "Contact Us" section below.

8. International Transfers

Your information may be transferred to, and maintained on, computers located outside of your state, province, country, or other governmental jurisdiction where the data protection laws may differ from those in your jurisdiction. If you are located outside the United Kingdom and choose to provide information to us, please note that we transfer the information to the United Kingdom and process it there.

9. Children's Privacy

Our Services are not intended for children under the age of 16, and we do not knowingly collect personal information from children under 16. If we learn that we have collected personal information from a child under 16, we will take steps to delete that information as quickly as possible.

10. Changes to Our Privacy Policy

We may update our Privacy Policy from time to time. If we make material changes, we will notify you by email or by posting a notice on our website prior to the changes becoming effective. Your continued use of our Services after the effective date of the revised Privacy Policy constitutes your acceptance of the changes.

11. Contact Us

If you have any questions about this Privacy Policy or our privacy practices, please contact us at:

Shipherd LTD
Email: info@shipherd.ai
Address: 176 Franciscan Road, London SW17 8HH, England

Last Updated: April 5, 2025